Careers
Position: Marketing Manager
Growing IoT company that supplies enterprise customers with workforce safety
solutions seeks to hire a Marketing Manager who will be responsible for implementing
initiatives that drive the success of the Company’s sales and marketing efforts.
Job Responsibilities
- Drive the Company’s marketing, advertising and promotional activities and create and
execute compelling marketing campaigns that generate sales leads. - Establish effective working relationships with sales team and the Company’s marketing
agency to ensure effective implementation of the Company’s sales and marketing
strategies. - Implement marketing initiatives related to online and new media, email, print, social
media, company websites, SEM/SEO strategy development, content development,
building brand awareness and drip marketing initiatives. - Develop collateral and messaging for the Company’s product and service offerings for
use by Sales team- Work with Sales to identify client success stories and create appropriate
case studies and related collateral - Create white papers, e-booklets and other material for website/blog/social
media and other initiatives - Provide assistance on press releases, contributed articles, presentations,
events, and conferences - Create market-facing presentations for use by Sales team
- Work with Sales to identify client success stories and create appropriate
- Execute email campaigns across industry segments with the goal of generating sales
leads, and analyze & report on campaign performance - [Manage creative production of online and offline marketing assets, graphic design,
video production and web development, from the initial concept to finished product and
execution – repetitive?]. - Stay abreast of market trends to drive topics for webinars and whitepaper strategies
- Understand competitive product and service offerings and communicate products and
services differentiation to Sales team and Company leadership.
Required Skills / Special Qualifications
- 3-5+ years of professional marketing experience with demonstrated ability to craft
marketing strategies across all media channels - Creative thinker with strong writing, communication and presentation skills
- Demonstrated experience creating content for marketing campaigns
- Self-starter who takes personal responsibility for driving sales success, thrives under
pressure and is comfortable working in a small team - Ability to multi-task and deliver results on time and on budget.
- Experienced with ZOHO or similar CRM, including ability to manage email outreach and
nurture campaigns, Netsuite, Adobe, Silverpop, xmPie, MS Project; - Expert-level proficiency with Microsoft Word, PowerPoint, and Excel
- Bachelor’s degree or equivalent professional experience
Other:
Location: Scottsdale AZ
Working Hours: 8-5 Monday-Friday, Flexible
Reporting To: VP of Sales